Traditional Real Estate Brands Disrupted – The Real Estate Brokerage Business Model Is Evolving 

The concept of the real estate brokerage brand is shifting. Between the prevalence of listing portals like Realtor.com and Zillow, and the commoditization of many primary brokerage functions, the playing field is increasingly level.

Many Of The Real Estate Brands You Know Are A Facade. Most Brokerage Firms Offer Their Agents Little More Than A Company Logo, Outsourced Technology And Limited Support. The Reality Is – Most Of Today’s Highly Informed Consumers Are Not Aware Of Or Interested In What Real Estate Brand An Agent May Or May Not Be Affiliated With. Brand Has Become Irrelevant. Rather, The Relationship Is With The Individual Agent.

Realty Consultants is an independent boutique real estate firm in Indian Wells, CA 92210. We specialize in the sale of luxury lifestyle real estate in Greater Palm Springs – – the communities of Palm Springs, Rancho Mirage, Palm Desert, Indian Wells, La Quinta..

We Realize We Are In The Customer Service Business And Our Clients’ Needs Are Paramount. Helping Them Make Smart Real Estate Decisions Is Our Only Job. The Real Estate Currency Of Today Is Attention And Trust. We Are Not Just Real Estate Agents. We Work More Like Real Estate Advisers. The Role Of The Real Estate Agent Has Shifted – From Gatekeeper To Trusted Adviser. Consumers Now Have A Lot Of Information In Their Hands. We Explain The Real Estate Data To Consumers And Guide Them Through The Entire Real Estate Maze.

We can provide personalized a’ la carte real estate services to fit particular needs. We can deliver a customized menu of real estate services to each client. As a result, we do well by our clients. Really well.

Tell us what you want to do. We’ll work with you to create a plan that works for you. For sellers, we’ll discuss how to properly position and market your home to maximize your home equity and accomplish a timely and successful sale in any market.

We’ve sold luxury lifestyle real estate for many years. Buyer and Seller clients represented with integrity. We know and understand the business. We know and understand the local real estate market.

Moving to another area? Be sure to ask about our real estate referral services.

Thanks much for your time, and look forward to meeting you in the new world of real estate..

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Charles Berge, J.D.
Real Estate Broker
Realty Consultants
Indian Wells, CA 92210
Tel 442-274-0202


Licensed CA * FL * MN

About Real Estate Commissions – The amount of real estate commissions is not fixed by law. They are set by each broker individually and may be negotiable between seller and broker (real estate commissions include all compensation and fees to broker). * Ask about our available commission options and seller credit for digital photography professional home marketing expenses..

Realty Consultants does not guarantee the accuracy of the square footage, lot size or other information concerning the conditions or other features of property provided by the seller or obtained from public records or other sources, and the buyer is advised to independently verify accuracy of the information through personal inspection and with appropriate professionals. This is not intended as a solicitation if your property is currently listed with another broker. Equal Housing Opportunity. CalBRE 00870643